Introduction
Social media is an inseparable part of our daily lives, connecting billions of people worldwide. But have you ever wondered when social media actually started? While it may seem like a modern phenomenon, the roots of social networking date back several decades. This article explores the origins of social media, highlighting key milestones in its evolution and how it has shaped the digital landscape we know today.
The Early Days: Precursors to Social Media
Bulletin Board Systems (BBS) – The 1970s and 1980s
Before the internet as we know it, Bulletin Board Systems (BBS) laid the foundation for online communities. These systems allowed users to connect via a modem, post messages, and share files—an early form of digital interaction that set the stage for social networking.
Usenet – 1980
Usenet, created in 1980, was another crucial step in social networking history. It functioned as an online discussion system where users could post and reply to messages in newsgroups, similar to modern internet forums.
The Birth of Social Networking Sites
Six Degrees – 1997: The First True Social Network
In 1997, Six Degrees became the first recognizable social networking site. It allowed users to create profiles, list friends, and interact within their network. Although it was short-lived, shutting down in 2001, it paved the way for future platforms.
The Rise of Blogging – Early 2000s
Blogging platforms like LiveJournal (1999) and Blogger (1999) encouraged self-expression and community engagement, influencing the interactive nature of modern social media.
The Explosion of Social Media in the 2000s
Friendster (2002) and MySpace (2003)
Friendster launched in 2002, introducing the idea of connecting with friends online, but it struggled with technical issues. MySpace, founded in 2003, quickly became the dominant social network, allowing users to customize their profiles, share music, and connect with a vast audience.
LinkedIn (2003) – Professional Networking Takes Off
LinkedIn, launched in 2003, took a different approach by focusing on professional networking. Today, it remains the leading platform for career and business connections.
Facebook (2004) – The Game Changer
Mark Zuckerberg and his team launched Facebook in 2004, initially for Harvard students before expanding worldwide. Facebook revolutionized social media with its real-name policy, user-friendly interface, and ability to share updates, photos, and videos.
The Era of Microblogging and Multimedia Sharing
YouTube (2005) – Video Content Revolution
YouTube emerged in 2005, transforming how people consume and share video content. Today, it’s the second-largest search engine after Google.
Twitter (2006) – The Rise of Microblogging
In 2006, Twitter introduced the concept of microblogging, allowing users to share short, real-time updates. It quickly became a powerful tool for news, entertainment, and social movements.
The Mobile Social Media Boom
Instagram (2010) – The Visual Era
Instagram launched in 2010, emphasizing photo and video sharing. Its visually driven format made it a favorite among influencers and brands.
Snapchat (2011) – The Ephemeral Content Trend
Snapchat introduced disappearing messages and stories, changing how users engaged with content and influencing platforms like Instagram and Facebook to adopt similar features.
TikTok (2016) – The Short-Form Video Craze
TikTok exploded in popularity with its short, engaging videos, reshaping the way people interact with social media.
Conclusion
From the early days of BBS and Usenet to today’s dominant platforms like Facebook, Instagram, and TikTok, social media has continuously evolved. Each milestone reflects society’s changing needs and technological advancements. As new platforms emerge, the future of social media promises even more innovation and connectivity.

Astrid Peters is a social media analyst and writer dedicated to exploring the latest trends, platform updates, and digital strategies. Through MT LIVECHAT, she provides valuable insights to help users stay informed and make the most of their online presence.